What is a Customer Avatar?

No, we are not talking about those funny blue guys in that three-hour-long movie a few years back…by definition, the word “Avatar” means: “an icon or figure representing a particular person in digital format.” Your customer avatar basically is your target audience on steroids. If you run a business or conduct any type of marketing, […]

Woman in Business

We all know the saying that “behind any successful man is a woman” well I say, “behind every successful woman is a WOMAN!” Most woman these days have a lot on their plate. Juggling so many balls at once, all while trying to look good at the same time! Such as being a good girlfriend […]

Custom Instagram Highlights

Okay so I am sure all you have seen this cool new feature on Instagram called Highlights. What’s great about this is now your fun, unique and in the moment, stories won’t disappear after 24 hours. You can save them under the highlights section on your profile and have them there FOREVER!! (or until you […]

The Truth about Online Marketing

TIPS BEFORE GETTING STARTED – Let’s be honest you can hardly scroll down your Facebook timeline without having some add or post telling you to “Download these Quick & Easy Steps”,  “How to rank 1st on Google” or “Tips on how to get more Facebook likes” and the list goes on. Yes, I have fallen victim […]